Open enrollment can be tough to get employees to engage. Frequent messages make it hard to know what to pay attention to. Below, we’ve got some creative tips to help you make your messages more effective for open enrollment. Start with Why The single biggest change you can make to your open enrollment messaging is to…
Email is still the dominant communication medium for employers and marketers alike. During open enrollment, you’ll likely be sending a lot of emails to your employees. This year, instead of sending the same memos and reminders that are likely archived before they’re even read, spice up your campaigns with these free tools. Really Good Emails If…
Video is king. Even social networks and news outlets have prioritized video over text and photography alone. Because it’s easier to consume and is more engaging, video can be an important part of your open enrollment efforts. overall. Video Types Because video is so versatile, you should focus on a few key areas when you’re…